Terms and Conditions – Tourism in Skåne and User Generated Content

Tourism in Skåne AB, Skåne County’s official destination management organisation, markets itself under the name "Visit Skåne". Under this name, it aims to inspire and inform potential international visitors with quality-assured and trustworthy content generated by real people on different online global platforms.

It’s great to see that you are sharing your social media content with us, by means of tags (e.g. @visit_skane) and hashtags (e.g. #visitskane, #visitskåne). 

As we like what you shared, we have contacted you through a "Right Request" comment on your photo/video and asked for approval for re-use of the specified content on Visit Skåne’s social networks and/or website, and paid ads. By responding with the hashtag #YesVisitSkane to our request, you agree to the following Tourism in Skåne's User Generated Content Terms & Conditions:

You certify to Tourism in Skåne, VAT-company registration number 556750-6398 (hereinafter referred to as Tourism in Skåne and Visit Skåne) that you are at least eighteen (18) years of age, and have full right, power, and authority to give the approval and grant the rights hereunder.  

You grant Tourism in Skåne, a perpetual, non-exclusive, royalty-free, worldwide license to use your video(s), photograph(s) and/or other content posted on social networks such as Instagram, Facebook, Pinterest, YouTube or blogs and websites – and to display the material on Visit Skåne´s social channels and/or on visitskane.com galleries/flows, which are generated by the software Flowbox. 

Together with your content, hereinafter referred to as “Content”, you allow Tourism in Skåne and Flowbox to fetch the online material, your social media handle, profile picture, caption, amount of likes and comments, date of posting and location, and any other information that may have been included in the content, and in relation to which you have responded #YesVisitSkane. Any credits or other acknowledgment or missing information of you shall be determined at Visit Skåne's sole discretion and is subjected to the technical possibilities of the platforms' API and software used.

Moreover, you represent and warrant that you own or control the rights to the material you have submitted and that you have permission from any person(s) appearing in the photos in accordance to the current General Data Protection Regulation (GDPR), and that Tourism in Skåne’s use of the Content will not violate any rights of a third party or any law.

To the fullest extent permitted by applicable law, you hereby release and discharge Tourism in Skåne from all and any obligations to pay you for any use of your Content and any of the intellectual property rights contained therein in connection with the uses described above. Hereby, you release Tourism in Skåne from all obligations and claims from third parties.

As a result of the substantial amount of Content we receive, we cannot guarantee that we shall use your Content. We may but are under no obligation to use any Content submitted by you.

Swedish law governs these terms and conditions, where competent courts in Malmö shall have exclusive jurisdiction of any dispute arising out of them.

Privacy and data protection is of great importance to Tourism in Skåne and we want to be transparent about the use of personal data. Tourism in Skåne processes your personal data in accordance with the current General Data Protection Regulation (GDPR). Read more here. 

BY RESPONDING TO OUR REQUEST WITH #YESVISITSKANE YOU ACKNOWLEDGE THAT YOU HAVE READ AND UNDERSTOOD ALL OF THESE TERMS AND CONDITIONS, YOU CONFIRM THESE TERMS AND CONDITIONS AND YOU PROVIDE TOURISM IN SKÅNE WITH YOUR ABSOLUTE AND UNCONDITIONAL CONSENT AND RELEASE OF LIABILITY, ALLOWING TOURISM IN SKÅNE TO PUBLICIZE AND DISPLAY YOUR NAME, AND OTHER (PERSONAL) DATA AS SET OUT ABOVE. 

You may always reach out to us with questions or regarding data protection on tourism@skane.se.